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Marcel Gordon
Marcel Gordon

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May 2, 2021

What is a Product Manager? A simple answer

For those with limited time or patience, here’s the answer: A product manager is someone who builds and spreads the idea of a product. And they eventually become a product leader, and they take on another important (meta) mission: A product leader is someone who builds and spreads the idea…

Product Management

8 min read

What is a Product Manager?
What is a Product Manager?

Jan 12, 2019

Product principles for AI-as-a-tool

I wrote an article about deploying AI as a tool for insurance companies, based on my work at Shift. Here are the product principles that came out of that: Transparency: The AI has to be able to explain what it has done and why it has done it (for example…

Artificial Intelligence

2 min read

Product principles for AI-as-a-tool
Product principles for AI-as-a-tool

Jul 3, 2018

Why I’m leaving Google and staying in Paris

I’ve been a Product Manager at Google for almost ten years. I’ve worked for Google on Search, Ads and YouTube, across Zurich, London and Paris. In June I’m leaving Google’s warm, comfortable embrace to join Shift Technology, a French startup based in Paris. (We’re hiring! Especially developers and PMs.) …

Startup

7 min read

Marcel Gordon

Marcel Gordon

VP Product @ Shift Technology

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